"Know more about who you know" is the strapline for the new, revolutionary service called Gist.
At its core, Gist aims to quickly and efficiently aggregate relevant information about the contacts in your Outlook email client, GMail account, Facebook friends list, Twitter account and countless other services with more being added.
How can this help a business?
Every business actively looking to sign up new clients has a prospects list and it's likely that some contact has been made with a prospect at some point. What Gist does is gather any publicly available information about the prospect e.g. trade press they may have been mentioned in or some form of communication that may have occured between the prospect and another contact in one of your lists, to build a clearer picture of how you may better connect with that prospect.
To get a better idea watch Robert Scoble interview T.A. McCann, CEO of Gist and check out the Gist website here...